(Senior) Content Specialist

Strategy & Communication
Professional
Ingolstadt, Munich
We are CARIAD, an automotive software company and part of the Volkswagen Group. Our mission is to make the automotive experience safer, more sustainable, more comfortable, more digital, and more fun. Soon, we'll be a team of more than 5,000 software developers and engineers, building the leading tech stack for the automotive industry and creating a unified software platform for over 10 million new vehicles per year.

We’re looking for talented, digital minds like you to help us create code that moves the world. Together with you, we’ll build outstanding digital experiences and products for all Volkswagen Group brands that will transform mobility. Join us as we shape the future of the car and everyone around it.

YOUR TEAM

Do you want to feel the thrill of the daily business news - or create extensive communication concepts for large productions and events? Do you have a passion for technology and love to provide insights into the future of mobility? In our communication teams you can be a storyteller. Content creator. Influencer. Brand ambassador. Creative visionary. On a global scale. Create engaging content and experience the next big thing in the automotive industry. We work with various stakeholders and are looking for strong communicators to join our growing team.

WHAT YOU WILL DO

• Lead and drive the life cycle process (governance) of content definition, production, approval and performance measurement
• Act as the focal point for all content within the Communications Department.
• Produce channel / audience agnostic and multi-channel content assets in alignment with the communications strategy and channel requirements (white papers, background documents, overarching Q&As, thought leadership articles, features…)
• Take on responsibility to define content structure and advise on right formats
• Manage all external resources related to editorial content creation
• Put means in place to ensure storytelling across all communications
• Be responsible for defining and tracking specific KPIs to measure content quality and ensure consistent high quality content

WHO YOU ARE

• Master’s degree in Journalism, or relevant field
• At least 4 years of experience in content creation
• Excellent writing skills and storytelling expertise
• Experienced with tech and / or IT topics
• Curious about technology and automotive mobility
• Strong execution and coordination skills
• Fluent in English and German - other languages are a plus!

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