SaaS Consultant
Together, we can achieve something that really matters: At EnBW, we develop intelligent energy solutions that make our cities more sustainable and bring us closer to a renewable energy future. Join us and help us achieve our goals!
With the introduction of the Google Marketing Platform, we want to take the next step towards data-driven marketing, in order to offer our customers an even higher quality of customer interactions and better marketing measures. Therefore we are looking for a SaaS consultant in the Sales IT Department who will initiate this step, accompany it long-term and develop it further.
Do you enjoy working closely with customers and are you equally interested in technology and business? Would you like to actively shape the future every day in a motivated team with great colleagues and not just be a small wheel in a system? Would you like to enter an exciting, innovative market and develop and shape Data Driven Marketing in our company? Then you've come to the right place. Because we work in agile, interdisciplinary teams. Each team member is responsible for their own actions and designs their own freedom - full of imagination and energy. Let's redesign the future together: Become a part of the team at the Cologne location.
Your Tasks and Responsibilities
- You are the technical contact person for solutions and tools in the context of data-driven marketing and accompany the strategic development of the current tool landscape towards an integrated and intelligent tool landscape for the data-driven marketing area
- As an IT-specific consultant for the evaluation and implementation of marketing-specific technologies (e.g. Google Marketing Platform, Media Mix Modelling, Attribution), you will be the interface between the business and the technical implementation or external agencies that support the implementation.
- You will support the daily business with questions about the Google Marketing Platform and advise IT colleagues on the use and implementation of the Google Marketing Platform and other solutions
- You understand the business use cases and compare them with the possibilities of our marketing solutions and their implementation in coordination with the departments, you ensure quality assurance and testing of the use cases
- A completed course of studies, for example, in Computer Science or Business Informatics, or a comparable training as well as several years of practical experience in consulting with departments and developers are desirable
- Broad and deep understanding of data-driven marketing technologies including the Google Marketing Platform and an understanding of marketing
- A very good overview of the market, its (technical) trends and challenges as well as enjoying combining technology, strategic analysis and implementation work ... all while using agile methods
- The ability to communicate and present technical requirements to different target groups in an understandable way, also in English
Together, we can achieve something that really matters: At EnBW, we develop intelligent energy solutions that make our cities more sustainable and bring us closer to a renewable energy future. Join us and help us achieve our goals!
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