Field marketing specialist - emea central

vor 30+ Tagen (29/02/2020)

stellenbeschreibung

Job Description * Develop and execute holistic marketing growth plan to drive revenue from new and existing customers * Manage in-country digital and telemarketing lead generation funnel and accelerate through to sales teams * Develop robust digital PPC/SEO/email channels to attract quality inbound traffic and sales leads * Manage SEO (Search Engine Optimization) to increase organic search visibility and ranking * Oversee local marketing demand generation campaigns and execution for both digital and telemarketing teams * Maintain and improve CRM data, especially in-market visibility and database penetration * Align local marketing efforts with global strategy and initiatives * Aim to continuously improve in-country marketing processes and strategies with a metrics-based, quantified approach * Generate and place website content to ensure a highly engaging customer experience, focused largely on localizing the global format and content so highly relevant to country customers and prospects * Manage the placement of relevant content on regionally-relevant external PR websites, including news sites, business associations * Leverage global content and email campaigns to generate leads and opportunities that lead to orders * Track and manage Esko's presence on relevant local industry directory sites * Contribute to the company's presence on social media outlets including LinkedIn, Twitter, YouTube etc. and the company blog. Danaher Corporation and all Danaher Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The

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Field marketing specialist - emea central
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