Copywriter / Global Marketing Communication

COPYWRITER / GLOBAL MARKETING COMMUNICATION (M/W/D)
Sunrise Medical is a world leader in the development, design, manufacture and distribution of innovative, high-quality manual wheelchairs, power wheelchairs, motorized scooters, standard and customized seating and positioning systems, and daily living aids. Our aim is to improve our customers‘ lives every day. That is why we work hard on innovations that support peo- ple with reduced mobility in their daily lives. Become part of our successful team if you can identify with this philosophy and are a performance-oriented personality. Worldwide 2,300 people work for Sunrise Medical. In Malsch near Heidelberg, our worldwide headquarters, around 280 employees work for our customers today.

YOUR TASKS:
// Crystalise product value proposition based on market analysis (own portfolio, competition, market & customer requirements); develop simple, precise & distinguished messaging accordingly

// Clearly articulate product positioning in all marketing communication materials, tailored to different target groups using language from their perspectives (end users, business partners, clinicians, payers)

// Develop coherent integrated multi-channel marketing communication materials (product brochures, press releases, website, digital ads and social media etc.)

// Design and write campaigns independently and as part of a team and successfully implement them in cooperation with the local country marketing teams

// Work closely with internal marketing teams and stakehol- ders to create content that drives sales

YOUR PROFILE:
// Degree in journalism, marketing & communication, media sciences or a comparable course of study
// Relevant professional experience in the field of marketing & communications, preferably in an agency environment or relevant experiences in medical device / healthcare industry. Clinical background or experiences is also desirable

// Experience in the conception and implementation of multi-channel campaigns (print, moving image, online and social media)
// Ideally some experience in a B2B and B2C environment
// Can articulate complex matters in a clearly structured and simplified way. Ability to write target group specific texts with attention to details and knowledge how to turn complex, technical information into user benefit orientated content

// Excellent communication and teamwork skills, can work in a multicultural environment
// Excellent English written and verbal communication skills, fluent in German
mehr...

zur Vakanz

Weitere Jobs von Sunrise Medical