Coordinator Digital Marketing Analytics & Acquisitions

We are looking for an enthusiastic team player to develop and coordinate the delivery of acquisitions strategies as well as to manage the departmental reporting, including CRM and paid media. In this role, you will analyze, recommend, grow, and optimize commercial initiatives and campaigns for our website designhotels.com.

Tasks & Responsibilities

• Set up and monitor ROI-oriented acquisitions campaigns, focusing on CPA & CPC
• Conduct daily tracking, monitoring, and optimization of campaigns to reach target CPA and volumes
• Analyze results, create, and maintain dashboards, propose budget evolutions as well as allocations and reallocations
• Coordinate production of banners, creative material, and landing pages (externally and internally)
• Manage digital marketing, CRM, and website development related analytics projects, such as the implementation of Google Analytics V4
• Resolve SEO, website, and CRM-related analytics requests
• Website optimization: Set up, conduct, and analyze various tests (A/B, multivariate, and multi-page) in combination with the product management team
• Cross-departmental interaction with contributors to reach departmental goals

Experience & Mindset

• Bachelor’s degree in business, analytics, marketing, IT, or similar fields and a minimum of 1-3 years of practical experience within CRM, paid media management or related analytical fields
• Strong communication skills with the ability to facilitate technical, business, and analytical discussions, especially towards non-technical audiences
• Preferred expertise: Google Analytics, Google Marketing Platform, Google and Facebook advertising, SEMRush, SEO, Tableau
• Strong organizational skills, eye for detail, the ability to multitask and prioritize
• Practical experience within content management systems, CRM, and digital marketing tracking tools

Perks & Benefits

• A great experience in the niche market of luxury boutique hotels
• Working in a motivated and international team from over 39 countries at the global Headquarters of Design Hotels™ located in the creative Media Spree area in Berlin
• Great benefits at member hotels and brand partners from employee discounts to special offers
• Career development opportunities in an international company

About Design Hotels™

Design Hotels GmbH (www.designhotels.com) is a full-service hospitality consultancy, offering customized services to its member hotels. Under the brand Design Hotels™ the company represents and markets a curated selection of currently more than 300 luxury hotels in over 60 countries. These member hotels are independently owned but united by a commitment to individuality, progressive design, and cultural authenticity. Design Hotels™ embodies the most advanced ideas in the hospitality industry and offers discerning travelers new opportunities and inspiration for both a more conscious travel and lifestyle.

The company has its headquarters in Berlin and branches in Los Angeles, New York, London and Singapore. Since March 2021, Design Hotels GmbH is part of the Marriott International portfolio.

Design Hotels is an equal opportunity employer, we celebrate diversity and practice inclusivity. Hiring decisions are based on merit, qualifications, and our business needs only.

Please send your application without a picture.

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